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A REUTERS EVENT

November 4-5, 2019|San Diego

A Conference Program Designed to 

Deliver Value | Optimize Operations | Build Users


Conference at a Glance


THEME 1: PUBLIC & PRIVATE PARTNERSHIPS
Logo of: sandag
Logo of: sacog
Logo of: houston_galveston_area_council
Logo of: boston_consulting_group
Logo of: verra_mobility
Logo of: city_tech_collaborative
Logo of: contra_costa_transportation_authority
Logo of: north_county_transit_district
Logo of: city_of_los_angeles
Logo of: deloitte
THEME 2: DATA PLATFORMS, BUSINESS MODELS & A ROADMAP TO MAAS
Logo of: city_of_las_vegas
Logo of: moovit
Logo of: city_of_chula_vista
Logo of: maas_america
Logo of: renault_nissan_mitsubishi
Logo of: intelligent_transportation_society_of_america
THEME 3: OEMS, RIDERSHIP, FLEET & NEW COMMERCIAL MODELS
Logo of: renault_nissan_mitsubishi
Logo of: turo
Logo of: daimler_mobility_services
Logo of: invers
Logo of: karma_automotive
Logo of: city_tech_collaborative
Logo of: geotab
THEME 4: P3, FUNDING & WORKING WITH CITIES
Logo of: metro
Logo of: columbus_partnership
THEME 5: DOING MICROMOBILITY RIGHT
Logo of: lime
Logo of: uber
Logo of: bond_mobility
Logo of: bird
Logo of: national_league_of_cities
THEME 6: INVESTMENT & ELECTRIC MOBILITY
Logo of: smud
Logo of: city_of_los_angeles
Logo of: toyota_tsusho
Logo of: mineta_transportation_institute
Logo of: bmw_usa_black_line
THEME 7: A CITY CENTRIC PLAN FOR MOBILITY
Logo of: city_of_mesa
Logo of: city_of_sacramento
Logo of: sacog
Logo of: berkeley_skydeck_fund
Logo of: renu_ventures
Logo of: oracle
Logo of: colorado_smart_cities_alliance
THEME 8: AUTONOMOUS VEHICLES & MOBILITY
Logo of: mobileye
Logo of: city_of_austin
Logo of: nuro
THEME 9: SMART PARKING & THE LAST MILE
Logo of: city_and_county_of_san_francisco
Logo of: houston_galveston_area_council

Day One - Monday November 4, 2019


THEME 1: PUBLIC & PRIVATE PARTNERSHIPS
08.00
Registration Opens
08.30
Opening Remarks & Welcome

Luke James Director & Head of Strategy Impact>Mobility

08:40 - 09:00
KEYNOTE PRESENTATION: SANDAG: A Bold New Transportation Vision Created Through Public/Private Collaboration

The ability to deliver MaaS is underpinned by a tension between public and private sectors. SANDAG lead the North American charge to align public and private objectives . Their 2021 Regional Plan will synchronize 5 Big Moves to deliver a fully integrated, world class transportation system.

  • Identify the 5 Big Moves – Complete Corridors, Transit Leap, Mobility Hubs, Flexible Fleets and the Next OS. See how these will shape San Diego and North America’s transportation future
  • Outline the regulatory, data sharing and platform management challenges and how companies can work with cities, transit agencies and the private sector to deliver MaaS
  • Understand the need for platform openness between tech players and cities. Overcome challenges around data standardisation and security to create secure and interoperable urban tech solutions
  • See how technology incl. big data, payments and the cloud are evolving and how SANDAG are creating with private organisations to deliver tech innovation

Hasan Ikhrata Executive Director SANDAG

09:00 - 09:40
The Mobility Conundrum - Solving Problems, Not Creating Them

Before asking HOW, we need to ask WHY we are trying to re-invent mobility. Understand the motives of the entire ecosystem to create solutions that benefit public and private stakeholders AND the consumer.

  • Cities and Government: Get up to speed with the emissions, congestion, social equity targets that are driving cities to adopt new mobility services and technologies
  • Automakers: See why urban sustainability objectives, changing consumer transport behaviour the growth of mobility service providers is forcing OEMs to re-evaluate their business models
  • Mobility Service Providers: How can MSPs satisfy mobility on-demand within regulatory frameworks whilst monetizing these services

James Corless Executive Director SACOG

Chuck Wemple Executive Director Houston-Galveston Area Council

Molly Poppe Chief Innovation Officer Chicago Transit Agency

Augustin Wegscheider Partner Boston Consulting Group

Garrett Miller Executive Vice President & GM Government Solutions Verra Mobility

Moderator: Brenna Berman Executive Director City Tech Collaborative

09:40 - 09:50
CCTA: A Public/Private Manifesto for Mobility Innovation & Implementing Maas

Randell Iwasaki Executive Director Contra Costa Transportation Authority

09:50 - 10:20
Demand Responsive Transit & Evolving Ridership: The Blurred Lines Between Public & Private Transport

Ridership is evolving. Bus ridership has declined across the USA for the past decade, as people turn to ride-hailing services and other alternatives. Transit authorities need to innovate in line with changing customer behaviors and new technology.

  • Understand how dynamically routed, on-demand buses can create inexpensive and eco-friendly transport options that provide an alternative to private car ownership and single-occupancy vehicle trips
  • Leverage advanced algorithms to direct passengers to “virtual bus stop” and dynamically route vehicles in real-time, allowing for quick and efficient shared trips
  • Understand evolving consumer behaviours and how the shift towards ‘on-demand’ has created a shared window for private partners to help cities reduce car dependency and to support emissions targets

Randell Iwasaki Executive Director Contra Costa Transportation Authority

Matthew Tucker Executive Director North County Transit District

Michelle Boehm Transportation Director – Mayor’s Office City of Los Angeles

Robert James Vice President of Technology & Innovation First Transit

Lilly Shoup Senior Director of Policy & Partnerships Lyft

Moderator: Anant Dinamani Principal, US Mobility Solutions Deloitte

10:20 - 10:50
NETWORKING COFFEE BREAK
THEME 2: DATA PLATFORMS, BUSINESS MODELS & A ROADMAP TO MaaS
Regulating The Open Data Exchange - A North American Governance Strategy For MaaS

Chair: Amy Ford Director – Mobility on Demand Alliance Intelligent Transportation Society of America

10:50 - 11:10
Optimizing Data to Understand the Individual Journey and Create a Platform for End-to-End Mobility Transformation

Greg Hrebek Global Social Innovation – Transportation Hitachi Vantara

11:10 - 11:30
Jump in the Data Lake! Operating the Transportation Data Platform

Data integration is an essential ingredient for MaaS. The ability to structure, integrate and collaborate heterogenous and multi-stakeholder environments into a centralized and dynamic repository empowers cities deliver real-time urban intelligence – an essential grounding for mobility projects.

  • Understand how to cross-reference real-time data from different public and private services to increase city decision-making and operational efficiency
  • Enable co-creation, development and execution with the private sector via standardized and dynamic data gathering and sharing
  • Incentivize private companies, start-ups and research institutions to align and contribute to the city operating system for fully integrated mobility services

Michael Lee Sherwood Director of Innovation & Technology City of Las Vegas

11:30 - 11:50
When Cars Can See – the Data Opportunity

Today’s vehicles are coming equipped with the most advanced, AI-enabled cameras that power advanced driver assistance systems (ADAS). We’ve made cars into the ultimate mobile sensors; intelligent platforms that provide us with real-time insight into the world around us. As these sensors have evolved, new data opportunities have emerged.

Mobileye, the world-leader in camera-based ADAS and autonomous vehicle technology, will present the new horizon of ADAS and mapping-driven data. Whether predicting the city’s most dangerous intersections; automating the mapping of our roads and infrastructure; detecting real-time road conditions; or generating insights on traffic flow, pedestrians, and cyclists; the new wave of camera-based data unlocks new possibilities to cities, governments, utilities, and industry. We know the opportunities are endless, and we want to share them with you. Come join us in the conversation!

Uri Tamir Senior Director, Strategic Initiatives Mobileye

11:50 - 12:10
Developing a Single Interface for Mobility: Urban Mobility Powered by Data

Through amassing hundreds of millions of anonymous data points daily we can create a repository of transit data which presents huge opportunities for transport planning, multi-modal integration and evolving consumer behaviour

  • Understanding human movements with increasing data touch points to better leverage existing infrastructure and reduce congestion
  • Identify the capacity of public transit and its ability to integrate with other transport modes. Understand ridership peaks and present advance planning strategy
  • Changing the way people consume mobility to create a touch point for multi-modal transport

Yovav Meydad Chief Growth & Marketing Officer Moovit

12:10 - 12:45
Regulating the Data Exchange: OEMs, Transit & Micro Mobility - A Pan-American Strategy for MaaS

A shared data repository is key for the mobility ecosystem to operate and scale at a systems level. Hear how the public and private sector are breaking down the walled garden approach to deliver a data ‘platform of platforms’ for transportation.

  • How to create a mobility data platform: Who will step up to take responsibility – cities, mobility service providers, transportation aggregators?
  • What is the current state and quality of transportation data sets? See how to leverage APIs and advanced analytics to understand which 3rd parties can deliver new data and services
  • Sharing data: Debate what data cities are willing to share and establish what incentives are required for private stakeholders to share with the public sector

Gary Halbert City Manager City of Chula Vista

Michael Lee Sherwood Director of Innovation & Technology City of Las Vegas

Francois Peltier Director Open Innovation Renault-Nissan-Mitsubishi

Victor Mendez Former Deputy Secretary US Department of Transport

Ryan McManus Co-Founder & CEO SHARE

Moderator: Amy Ford Director – Mobility on Demand Alliance Intelligent Transportation Society of America

12:45 - 2:00
LUNCH
THEME 3: OEMs, RIDERSHIP, FLEET & NEW COMMERCIAL MODELS
2:00 - 2:40
The Great OEM Re-Invention: From Manufacturers to Mobility Service Providers

As automakers re-invent their businesses for the MaaS, see how OEMs are taking practical steps to pivot from B2B companies to B2C service providers.

  • How OEMs are repositioning themselves in new mobility projects to adapt to the evolving mobility landscape
  • Identify the key opportunities for OEMs as mobility providers
  • How OEMs are working closely with the public sector and opportunities for future data sharing and collaboration
  • Consider the value of strategic partnerships and connected vehicle data sets, plus explore whether dealership networks could prove to be their secret weapons as they operate mobility fleets

Francois Peltier Director Open Innovation Renault-Nissan-Mitsubishi

William Knapp Head of Urban Mobility Concepts – Americas Daimler Mobility Services

Johannes Gruenenberg Sales & Business Dev Manager - Americas and Oceania INVERS

Sean Hazaray Head of Karma Mobility Division Karma Automotive

Shyam Sundar Global Head of Product, Autonomous Driving & Vehicle Software Platform Faraday Future

Moderator: Scott Belcher President SFB Consulting

2:40 - 3:10
Managing & Monetizing Mobility Data: How OEMs & Fleet Operators Are Adapting To Evolving Mobility Demands To Create Profitable Data Application Models

Forecasts estimate that digital mobility services will increase the revenue opportunity presented by every vehicle x10 by 2030. Evaluate the value of vehicle data sets to create a monetizable marketplace for mobility data.

  • Create a strategy to monetize mobility data that balances consumer concerns, privacy restrictions and IT/data analytics costs to finally earn a ROI from connectivity investments
  • Discover which data-driven use cases represent the best value for driving internal, organizational efficiencies. Devise an outreach plan to attract third parties to use data so external revenue streams can be developed
  • Learn from the pros! Take best practices from mature digital industries to see how they propose and package data to third parties (e.g. how the MarTech industry creates audiences for campaigns)

Shwetank Kumar Chief Data Officer Turo

Phil Silver Leader, Transportation – State & Local Government Amazon Web Services

Moderator: Ben Lundin Industry Analyst | Automotive Connected Mobility Strategy Analytics

3:10 - 3:30
Utilizing Telematics as a Vision Zero Tool

 Vision Zero is a multi-national road traffic safety project, now an integral element for cities as they prioritize safety with all new mobility and ITS projects. In this case study, Geotab focus on their work in NYC and how this can transfer across other municipalities

  • Understanding Vision Zero and its role in future mobility projects
  • How telematics data has worked to help eliminate city traffic fatalities and serious injury in NYC
  • How other cities can implement and roll out telematics data across their own fleets to improve safety

Nate Veeh Business Development Manager, Government Geotab

3:30 - 4:00
NETWORKING COFFEE BREAK
THEME 4: P3, FUNDING & WORKING WITH CITIES
4:00 - 4:20
LA Metro: The Future of Public/Private Partnerships & How they can Accelerate Mobility Projects

P3s are not magic. They are not free money. But they can accelerate projects. Here’s how.

Los Angeles County’s unique position allows for a different perspective on the use of Public/Private Partnerships. While many agencies around the United States rely on P3s as a financing tool to build projects that wouldn’t get built otherwise, we look at P3s as an opportunity to accelerate projects already in the pipeline.

  • Understanding how fresh eyes under the correct commercial incentive structure and framework can breathe innovation and life into projects
  • How intelligent P3 planning can manage project cost and risk allocation with effective time management and project timelines
  • How LA Metro incentivize and provide value back to the private sector and how they incentivise talent

Dr. Joshua Schank Chief Innovation Officer LA Metro Office of Extraordinary Innovation

4:20 - 4:40
One Size Fits ALL? Debunking the Myths & Presenting A Business Plan for Shared Collaboration with Cities

Convincing individuals to change their behaviour is difficult! See how to work with cities to create shared mobility solutions that provide the convenience, affordability and comfort of private ownership.

  • Define the issues. What does MaaS really means for a city? Learn how to communicate where the value lies for the user and the city. Learn how to speak the language of municipalities
  • Measure the benefits. Understanding the need to work with municipalities to help them reach their own congestion and emission targets. Learn how to prove the benefits of MaaS
  • Pricing Mobility Right. Look at how to deliver affordable and flexible mobility options – including pay as you use and subscription services

Jordan Davis Director of Smart Columbus Columbus Partnership

4:40 - 5:00
Emerging Mobility Risks

Rob Bauer Head of Sharing Economy & Mobility Group Marsh

THEME 5: DOING MICROMOBILITY RIGHT
5:00 - 5:15
Doing Micro Mobility Right - Public and Private in Harmony

Katie Stevens Senior Director of Government Relations, West Lime

5:15 - 5:30
Creating a Regulatory & Policy Framework for Sustainable Growth

Colin Hughes Head of Policy: Bikes & Scooter at Jump Uber

5:30 - 6:00
North American Micromobility Growth Strategy: Balancing Investor Dollars with City Requirements & Consumer Demand

Micro mobility services are taking cities by storm. Learn from North America’s leading providers to see how to build a collaborative P3 approach for launching new micro mobility services. These case studies will tackle key challenges, including:

  • Overcome the potential negative effects of micromobility, including distribution theft and vandalism. Enable low cost shared final mile solutions
  • Understand the importance of data transparency in how, when, why data micromobility is being used. Equip cities with the information they require to understand the benefits
  • Identify the implications on transportation planning and curbside management to ensure solutions are deployed in the areas that need them most

Katie Stevens Senior Director of Government Relations, West Lime

Colin Hughes Head of Policy: Bikes & Scooter at Jump Uber

Zoe Hoster Director | North America Bond Mobility

Maurice Henderson Director for Government Partnerships Bird

Rob Bauer Head of Sharing Economy & Mobility Group Marsh

Moderator: Brooks Rainwater Senior Executive and Director, Center for City Solutions National League of Cities

6:00 - 7:00
Networking Drinks Reception

Day Two - Tuesday November 5, 2019


THEME 6: INVESTMENT & ELECTRIC MOBILITY
08:00
Registration Opens
08:50 - 09:00
Chair’s Opening Remarks

Bill Higgins Executive Director California Association of Governments

09:00 - 09:30
A Global Investor View into Automotive Megatrends

Transportation will change more in the next decade than it has in the past 50 years, with the key innovation drivers being shared transportation; multi-modal public transport; electric vehicles and ultimately autonomous driving.  To fully realize the value of these innovations, Smart Cities are taking center stage through creative, forward looking public private partnerships.  Cars now dictate how we live:  Transportation drives city design. Learn how creative investment is key.

  • We will explore the geographical difference of transitioning to a smart city with American cities being built around the automobile and European cities around public transportation.
  • Through the challenges of owning a car today, let us discuss the services and innovations that are altering the mobility landscape  
  • Learn how public and private sector partnerships and investment are leading the way in innovative mobility to help meet the needs of the user. Delivering an eco-system of mobility services and products to take us into the future through smart investment and collaboration.  

Paul Asel Managing Partner NGP Capital

09:30 - 10:00
The California Mobility Centre: Investing in The Future of Electric Mobility

Paul Lau Chief Grid Strategy & Operations Officer SMUD

10:00 - 10:30
Infrastructure, Investment & Collaboration: Who is Going to Pay for the Future of E-Mobility?

Few stakeholders have taken responsibility for building out eMobility charging networks due to the uncertainties of the long-term business model and EV penetration rates. Assess where real value the value lies for the players (incl. utilities, OEMs, municipalities).

  • What might a city-led, future project for mobility look like and what steps must we undertake to get there?
  • Chicken & Egg: what are the first movers for a concerted and sustainable move towards electrification. How are we financing and what challenges should we expect?
  • Identifying the value provision for each part of the electric ecosystem. What do stakeholders want and what does a delivery roadmap look like?

Michelle Boehm Transportation Director – Mayor’s Office City of Los Angeles

Patrick Kelly Director, Microgrid Development EDF Renewables

Nicola Dallatana Head of New E-Mobility Division Toyota Tsusho

Moderator: Karen Philbrick Executive Director Mineta Transportation Institute

10:30 - 11:00
NETWORKING COFFEE BREAK
11:00 - 11:30
Municipalities, Transit Agencies & The Private Sector: How do we make ‘On-Demand’ Work?

‘On-Demand’ presents huge opportunities, but also creates challenges in presenting a seamless mobility experience as consumers interchange between various transport modes. In this discussion we explore where the value and opportunity lie between the varying parts of the transport ecosystem.

Ray Traynor Director of Operations SANDAG

Megan Richer Director of Strategic Partnerships Via

Sam Sargent Deputy Chief of Staff Capital Metro

Barbara Laurenson Project Manager Metropolitan Transportation Commission

THEME 7: A CITY CENTRIC PLAN FOR MOBILITY
11:30 - 11:50
Case Study: City of Mesa - Breaking Down Silos to Deliver a Citizen Centric Mobility Masterplan

Explore how the City of Mesa are breaking down internal silos and consulting with its citizens to create and deliver a mobility strategy that focuses on the individual needs of the city.

  • Change needs to be driven from the top - but CIO buy-in isn't enough. Build a task force to evaluate existing tech capabilities before building a roadmap for future investment
  • Understand citizen engagement techniques (incl. surveying) to understand the real mobility needs of the city. Then learn how to tell stories that sell the benefits (not features) of mobility innovation
  • Grasp how to work with internal stakeholders who aren't transportation specialists to create consensus around the central role of mobility in meeting wider municipal goals

Nate Kelly Chief Digital Officer City of Mesa

Travis Cutright Chief Information Officer City of Mesa

Amy McConnell Transportation Marketing and Communications Specialist City of Mesa

11:50 - 12:10
CASE STUDY: Innovation in Sacramento - How City of Sacramento Are Building New Technology Partnerships

Louis Stewart Chief Innovation Officer City of Sacramento

12:10 - 12:30
SACOG – Introducing Civic Lab: A Regional Accelerator that launches a Smart Mobility Funding & Procurement Strategy

Civic Lab presents cities and counties in the Greater Sacramento region with an avenue to cutting-edge technology and research. The rate of development in the mobility space has forced municipalities and governments to catch up, innovate and partner. See how SACOG are harnessing a design thinking and procurement strategy to initiate new projects but also create a cultural shift in municipal government.

  • Demonstrate the measurable impact of pilot projects and new mobility technologies and how institutionalizing innovation is possible
  • Establish models for pilot testing and procurement that can be executed across cities and towns of varying budget and infrastructure
  • Understand how microtransit projects with local transit providers are being deployed in rural and disadvantaged communities  

Monica Hernandez Director of Innovation & Partnerships Sacramento Area Council of Governments

12:30 - 2:00
LUNCH
2:00 - 2:30
Show Me the Money! From Subsidisation to Sustainable Revenue: The Investment & Business Models Underpinning Mobility Services

Despite some huge valuations and major IPOs, there’s yet to emerge a sustainable long-term business model for monetising mobility services. It’s time for that to change!

  • Look at the financial models underpinning mobility services (from e-hailing to micro mobility). How can operators turn a profit as everyone competes on price to secure market dominance?
  • Understanding the investor mindset: are B2G mobility models investable and what are the required deliverables for sustainable growth?
  • Look to adjacent revenue opportunities (i.e. deliveries, logistics, selling data to 3rd parties) to create a suite of complimentary commercial services

Chon Tang Managing Partner Berkeley SkyDeck Fund

Boris von Bormann Founder & Managing Partner Renu Ventures

Wes Geisenberger Global Solutions Manager Emerging Technology Oracle

Prescott Watson Principal Maniv Mobility

Ray Major Chief Economist SANDAG

Moderator: Tyler Svitak Executive Director Colorado Smart Cities Alliance

THEME 8: AUTONOMOUS VEHICLES & MOBILITY
2:30 - 2:50
CASE STUDY: Changing Human Driver Behaviour to Accommodate Autonomous Vehicles in Austin

Autonomous vehicles present a huge opportunity for all parts of the future mobility ecosystem, but safety presents a continual challenge and obstacle to mass adoption. Planning for and integrating human driver behaviour and adoption into autonomous pilots is essential for their widespread adoption.

  • Outlining the vision for autonomous vehicles in Austin
  • Understanding how the ability to educate and influence customer behaviour to coexist alongside autonomous vehicles is essential for advanced roll out
  • An execution plan to take autonomous vehicles beyond ‘closed-loop’ systems

Jason JonMichael Assistant Director – Smart Mobility City of Austin

2:50 - 3:10
Introducing Cities to Autonomy – The Role of Safety to Community Engagement in Making Autonomous Vehicle Deployment Seamless For Cities

As technology continues to advance, autonomous vehicles are becoming more prevalent and visible on public roads. With a variety of uses cases for these vehicles — including delivery — it’s important for self-driving companies, and both the regulators and residents of the communities they operate in, to understand the processes and decisions that go into entering each new geographic market. 

  • Outline the benefits of driverless delivery for cities and consumers 
  • Understand the importance of working with local and state regulators to ensure testing and deployment is safe and easy for communities 
  • Identify how autonomous vehicles are designed to provide more accessibility, safety and convenience 

Jen Dawson Head of Safety Nuro

THEME 9: SMART PARKING & THE LAST MILE
3:10 - 3:30
Urban Planning & Smart Parking: Solving Congestion and Delivering Revenue

Parking is the most important transportation revenue lever possessed by cities, whilst vehicles searching for available lots rank as one of the principle contributors to traffic congestion within cities. Identify how harnessing parking data can be the key to reducing congestion, increasing curb infrastructure and delivering additional revenue for municipalities.

  • The relationship between the municipality and parking lots to understand vehicle data and typical length of stay to identify the correlation between parking availability and vehicle miles on the road
  • Outline the relationship between parking availability and vehicle miles on the road
  • How the City & County of San Francisco are incentivising new build projects with less available parking to encourage less people to travel by car
  • The relationship between the municipality and parking lots to understand vehicle data and typical length of stay
  • The impact of effective and dynamic curb management on last mile logistics, delivery and congestion

Audrey Harris Transportation Demand Management Performance Lead City & County of San Francisco

3:30 - 3:50
CASE STUDY: Houston-Galveston Livable Centers: Redesigning places so people can live, work, and play with less reliance on their cars.
  • How H-GAC’s Livable Centers study areas reduced an estimated 700,000 single occupancy vehicle trips daily.
  • How the Program tracks study success after publication, proving that planning studies do not sit on shelves.
  • How tools are used in identifying potential project areas, monitoring progress and measuring success within the greater context of the Houston-Galveston region.

Anita Hollmann Principal Planner Houston-Galveston Area Council

Pramod Sambidi Manager Socioeconomic Modelling Houston-Galveston Area Council

4:00
END OF CONFERENCE

Day One - Monday November 4, 2019


THEME 1: PUBLIC & PRIVATE PARTNERSHIPS
08.00
Registration Opens
08.30
Opening Remarks & Welcome

Luke James Director & Head of Strategy Impact>Mobility

08:40 - 09:00
KEYNOTE PRESENTATION: SANDAG: A Bold New Transportation Vision Created Through Public/Private Collaboration

The ability to deliver MaaS is underpinned by a tension between public and private sectors. SANDAG lead the North American charge to align public and private objectives . Their 2021 Regional Plan will synchronize 5 Big Moves to deliver a fully integrated, world class transportation system.

  • Identify the 5 Big Moves – Complete Corridors, Transit Leap, Mobility Hubs, Flexible Fleets and the Next OS. See how these will shape San Diego and North America’s transportation future
  • Outline the regulatory, data sharing and platform management challenges and how companies can work with cities, transit agencies and the private sector to deliver MaaS
  • Understand the need for platform openness between tech players and cities. Overcome challenges around data standardisation and security to create secure and interoperable urban tech solutions
  • See how technology incl. big data, payments and the cloud are evolving and how SANDAG are creating with private organisations to deliver tech innovation

Hasan Ikhrata Executive Director SANDAG

09:00 - 09:40
The Mobility Conundrum - Solving Problems, Not Creating Them

Before asking HOW, we need to ask WHY we are trying to re-invent mobility. Understand the motives of the entire ecosystem to create solutions that benefit public and private stakeholders AND the consumer.

  • Cities and Government: Get up to speed with the emissions, congestion, social equity targets that are driving cities to adopt new mobility services and technologies
  • Automakers: See why urban sustainability objectives, changing consumer transport behaviour the growth of mobility service providers is forcing OEMs to re-evaluate their business models
  • Mobility Service Providers: How can MSPs satisfy mobility on-demand within regulatory frameworks whilst monetizing these services

James Corless Executive Director SACOG

Chuck Wemple Executive Director Houston-Galveston Area Council

Molly Poppe Chief Innovation Officer Chicago Transit Agency

Augustin Wegscheider Partner Boston Consulting Group

Garrett Miller Executive Vice President & GM Government Solutions Verra Mobility

Moderator: Brenna Berman Executive Director City Tech Collaborative

09:40 - 09:50
CCTA: A Public/Private Manifesto for Mobility Innovation & Implementing Maas

Randell Iwasaki Executive Director Contra Costa Transportation Authority

09:50 - 10:20
Demand Responsive Transit & Evolving Ridership: The Blurred Lines Between Public & Private Transport

Ridership is evolving. Bus ridership has declined across the USA for the past decade, as people turn to ride-hailing services and other alternatives. Transit authorities need to innovate in line with changing customer behaviors and new technology.

  • Understand how dynamically routed, on-demand buses can create inexpensive and eco-friendly transport options that provide an alternative to private car ownership and single-occupancy vehicle trips
  • Leverage advanced algorithms to direct passengers to “virtual bus stop” and dynamically route vehicles in real-time, allowing for quick and efficient shared trips
  • Understand evolving consumer behaviours and how the shift towards ‘on-demand’ has created a shared window for private partners to help cities reduce car dependency and to support emissions targets

Randell Iwasaki Executive Director Contra Costa Transportation Authority

Matthew Tucker Executive Director North County Transit District

Michelle Boehm Transportation Director – Mayor’s Office City of Los Angeles

Robert James Vice President of Technology & Innovation First Transit

Lilly Shoup Senior Director of Policy & Partnerships Lyft

Moderator: Anant Dinamani Principal, US Mobility Solutions Deloitte

10:20 - 10:50
NETWORKING COFFEE BREAK
THEME 2: DATA PLATFORMS, BUSINESS MODELS & A ROADMAP TO MaaS
Regulating The Open Data Exchange - A North American Governance Strategy For MaaS

Chair: Amy Ford Director – Mobility on Demand Alliance Intelligent Transportation Society of America

10:50 - 11:10
Optimizing Data to Understand the Individual Journey and Create a Platform for End-to-End Mobility Transformation

Greg Hrebek Global Social Innovation – Transportation Hitachi Vantara

11:10 - 11:30
Jump in the Data Lake! Operating the Transportation Data Platform

Data integration is an essential ingredient for MaaS. The ability to structure, integrate and collaborate heterogenous and multi-stakeholder environments into a centralized and dynamic repository empowers cities deliver real-time urban intelligence – an essential grounding for mobility projects.

  • Understand how to cross-reference real-time data from different public and private services to increase city decision-making and operational efficiency
  • Enable co-creation, development and execution with the private sector via standardized and dynamic data gathering and sharing
  • Incentivize private companies, start-ups and research institutions to align and contribute to the city operating system for fully integrated mobility services

Michael Lee Sherwood Director of Innovation & Technology City of Las Vegas

11:30 - 11:50
When Cars Can See – the Data Opportunity

Today’s vehicles are coming equipped with the most advanced, AI-enabled cameras that power advanced driver assistance systems (ADAS). We’ve made cars into the ultimate mobile sensors; intelligent platforms that provide us with real-time insight into the world around us. As these sensors have evolved, new data opportunities have emerged.

Mobileye, the world-leader in camera-based ADAS and autonomous vehicle technology, will present the new horizon of ADAS and mapping-driven data. Whether predicting the city’s most dangerous intersections; automating the mapping of our roads and infrastructure; detecting real-time road conditions; or generating insights on traffic flow, pedestrians, and cyclists; the new wave of camera-based data unlocks new possibilities to cities, governments, utilities, and industry. We know the opportunities are endless, and we want to share them with you. Come join us in the conversation!

Uri Tamir Senior Director, Strategic Initiatives Mobileye

11:50 - 12:10
Developing a Single Interface for Mobility: Urban Mobility Powered by Data

Through amassing hundreds of millions of anonymous data points daily we can create a repository of transit data which presents huge opportunities for transport planning, multi-modal integration and evolving consumer behaviour

  • Understanding human movements with increasing data touch points to better leverage existing infrastructure and reduce congestion
  • Identify the capacity of public transit and its ability to integrate with other transport modes. Understand ridership peaks and present advance planning strategy
  • Changing the way people consume mobility to create a touch point for multi-modal transport

Yovav Meydad Chief Growth & Marketing Officer Moovit

12:10 - 12:45
Regulating the Data Exchange: OEMs, Transit & Micro Mobility - A Pan-American Strategy for MaaS

A shared data repository is key for the mobility ecosystem to operate and scale at a systems level. Hear how the public and private sector are breaking down the walled garden approach to deliver a data ‘platform of platforms’ for transportation.

  • How to create a mobility data platform: Who will step up to take responsibility – cities, mobility service providers, transportation aggregators?
  • What is the current state and quality of transportation data sets? See how to leverage APIs and advanced analytics to understand which 3rd parties can deliver new data and services
  • Sharing data: Debate what data cities are willing to share and establish what incentives are required for private stakeholders to share with the public sector

Gary Halbert City Manager City of Chula Vista

Michael Lee Sherwood Director of Innovation & Technology City of Las Vegas

Francois Peltier Director Open Innovation Renault-Nissan-Mitsubishi

Victor Mendez Former Deputy Secretary US Department of Transport

Ryan McManus Co-Founder & CEO SHARE

Moderator: Amy Ford Director – Mobility on Demand Alliance Intelligent Transportation Society of America

12:45 - 2:00
LUNCH
THEME 3: OEMs, RIDERSHIP, FLEET & NEW COMMERCIAL MODELS
2:00 - 2:40
The Great OEM Re-Invention: From Manufacturers to Mobility Service Providers

As automakers re-invent their businesses for the MaaS, see how OEMs are taking practical steps to pivot from B2B companies to B2C service providers.

  • How OEMs are repositioning themselves in new mobility projects to adapt to the evolving mobility landscape
  • Identify the key opportunities for OEMs as mobility providers
  • How OEMs are working closely with the public sector and opportunities for future data sharing and collaboration
  • Consider the value of strategic partnerships and connected vehicle data sets, plus explore whether dealership networks could prove to be their secret weapons as they operate mobility fleets

Francois Peltier Director Open Innovation Renault-Nissan-Mitsubishi

William Knapp Head of Urban Mobility Concepts – Americas Daimler Mobility Services

Johannes Gruenenberg Sales & Business Dev Manager - Americas and Oceania INVERS

Sean Hazaray Head of Karma Mobility Division Karma Automotive

Shyam Sundar Global Head of Product, Autonomous Driving & Vehicle Software Platform Faraday Future

Moderator: Scott Belcher President SFB Consulting

2:40 - 3:10
Managing & Monetizing Mobility Data: How OEMs & Fleet Operators Are Adapting To Evolving Mobility Demands To Create Profitable Data Application Models

Forecasts estimate that digital mobility services will increase the revenue opportunity presented by every vehicle x10 by 2030. Evaluate the value of vehicle data sets to create a monetizable marketplace for mobility data.

  • Create a strategy to monetize mobility data that balances consumer concerns, privacy restrictions and IT/data analytics costs to finally earn a ROI from connectivity investments
  • Discover which data-driven use cases represent the best value for driving internal, organizational efficiencies. Devise an outreach plan to attract third parties to use data so external revenue streams can be developed
  • Learn from the pros! Take best practices from mature digital industries to see how they propose and package data to third parties (e.g. how the MarTech industry creates audiences for campaigns)

Shwetank Kumar Chief Data Officer Turo

Phil Silver Leader, Transportation – State & Local Government Amazon Web Services

Moderator: Ben Lundin Industry Analyst | Automotive Connected Mobility Strategy Analytics

3:10 - 3:30
Utilizing Telematics as a Vision Zero Tool

 Vision Zero is a multi-national road traffic safety project, now an integral element for cities as they prioritize safety with all new mobility and ITS projects. In this case study, Geotab focus on their work in NYC and how this can transfer across other municipalities

  • Understanding Vision Zero and its role in future mobility projects
  • How telematics data has worked to help eliminate city traffic fatalities and serious injury in NYC
  • How other cities can implement and roll out telematics data across their own fleets to improve safety

Nate Veeh Business Development Manager, Government Geotab

3:30 - 4:00
NETWORKING COFFEE BREAK
THEME 4: P3, FUNDING & WORKING WITH CITIES
4:00 - 4:20
LA Metro: The Future of Public/Private Partnerships & How they can Accelerate Mobility Projects

P3s are not magic. They are not free money. But they can accelerate projects. Here’s how.

Los Angeles County’s unique position allows for a different perspective on the use of Public/Private Partnerships. While many agencies around the United States rely on P3s as a financing tool to build projects that wouldn’t get built otherwise, we look at P3s as an opportunity to accelerate projects already in the pipeline.

  • Understanding how fresh eyes under the correct commercial incentive structure and framework can breathe innovation and life into projects
  • How intelligent P3 planning can manage project cost and risk allocation with effective time management and project timelines
  • How LA Metro incentivize and provide value back to the private sector and how they incentivise talent

Dr. Joshua Schank Chief Innovation Officer LA Metro Office of Extraordinary Innovation

4:20 - 4:40
One Size Fits ALL? Debunking the Myths & Presenting A Business Plan for Shared Collaboration with Cities

Convincing individuals to change their behaviour is difficult! See how to work with cities to create shared mobility solutions that provide the convenience, affordability and comfort of private ownership.

  • Define the issues. What does MaaS really means for a city? Learn how to communicate where the value lies for the user and the city. Learn how to speak the language of municipalities
  • Measure the benefits. Understanding the need to work with municipalities to help them reach their own congestion and emission targets. Learn how to prove the benefits of MaaS
  • Pricing Mobility Right. Look at how to deliver affordable and flexible mobility options – including pay as you use and subscription services

Jordan Davis Director of Smart Columbus Columbus Partnership

4:40 - 5:00
Emerging Mobility Risks

Rob Bauer Head of Sharing Economy & Mobility Group Marsh

THEME 5: DOING MICROMOBILITY RIGHT
5:00 - 5:15
Doing Micro Mobility Right - Public and Private in Harmony

Katie Stevens Senior Director of Government Relations, West Lime

5:15 - 5:30
Creating a Regulatory & Policy Framework for Sustainable Growth

Colin Hughes Head of Policy: Bikes & Scooter at Jump Uber

5:30 - 6:00
North American Micromobility Growth Strategy: Balancing Investor Dollars with City Requirements & Consumer Demand

Micro mobility services are taking cities by storm. Learn from North America’s leading providers to see how to build a collaborative P3 approach for launching new micro mobility services. These case studies will tackle key challenges, including:

  • Overcome the potential negative effects of micromobility, including distribution theft and vandalism. Enable low cost shared final mile solutions
  • Understand the importance of data transparency in how, when, why data micromobility is being used. Equip cities with the information they require to understand the benefits
  • Identify the implications on transportation planning and curbside management to ensure solutions are deployed in the areas that need them most

Katie Stevens Senior Director of Government Relations, West Lime

Colin Hughes Head of Policy: Bikes & Scooter at Jump Uber

Zoe Hoster Director | North America Bond Mobility

Maurice Henderson Director for Government Partnerships Bird

Rob Bauer Head of Sharing Economy & Mobility Group Marsh

Moderator: Brooks Rainwater Senior Executive and Director, Center for City Solutions National League of Cities

6:00 - 7:00
Networking Drinks Reception

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Day Two - Tuesday November 5, 2019


THEME 6: INVESTMENT & ELECTRIC MOBILITY
08:00
Registration Opens
08:50 - 09:00
Chair’s Opening Remarks

Bill Higgins Executive Director California Association of Governments

09:00 - 09:30
A Global Investor View into Automotive Megatrends

Transportation will change more in the next decade than it has in the past 50 years, with the key innovation drivers being shared transportation; multi-modal public transport; electric vehicles and ultimately autonomous driving.  To fully realize the value of these innovations, Smart Cities are taking center stage through creative, forward looking public private partnerships.  Cars now dictate how we live:  Transportation drives city design. Learn how creative investment is key.

  • We will explore the geographical difference of transitioning to a smart city with American cities being built around the automobile and European cities around public transportation.
  • Through the challenges of owning a car today, let us discuss the services and innovations that are altering the mobility landscape  
  • Learn how public and private sector partnerships and investment are leading the way in innovative mobility to help meet the needs of the user. Delivering an eco-system of mobility services and products to take us into the future through smart investment and collaboration.  

Paul Asel Managing Partner NGP Capital

09:30 - 10:00
The California Mobility Centre: Investing in The Future of Electric Mobility

Paul Lau Chief Grid Strategy & Operations Officer SMUD

10:00 - 10:30
Infrastructure, Investment & Collaboration: Who is Going to Pay for the Future of E-Mobility?

Few stakeholders have taken responsibility for building out eMobility charging networks due to the uncertainties of the long-term business model and EV penetration rates. Assess where real value the value lies for the players (incl. utilities, OEMs, municipalities).

  • What might a city-led, future project for mobility look like and what steps must we undertake to get there?
  • Chicken & Egg: what are the first movers for a concerted and sustainable move towards electrification. How are we financing and what challenges should we expect?
  • Identifying the value provision for each part of the electric ecosystem. What do stakeholders want and what does a delivery roadmap look like?

Michelle Boehm Transportation Director – Mayor’s Office City of Los Angeles

Patrick Kelly Director, Microgrid Development EDF Renewables

Nicola Dallatana Head of New E-Mobility Division Toyota Tsusho

Moderator: Karen Philbrick Executive Director Mineta Transportation Institute

10:30 - 11:00
NETWORKING COFFEE BREAK
11:00 - 11:30
Municipalities, Transit Agencies & The Private Sector: How do we make ‘On-Demand’ Work?

‘On-Demand’ presents huge opportunities, but also creates challenges in presenting a seamless mobility experience as consumers interchange between various transport modes. In this discussion we explore where the value and opportunity lie between the varying parts of the transport ecosystem.

Ray Traynor Director of Operations SANDAG

Megan Richer Director of Strategic Partnerships Via

Sam Sargent Deputy Chief of Staff Capital Metro

Barbara Laurenson Project Manager Metropolitan Transportation Commission

THEME 7: A CITY CENTRIC PLAN FOR MOBILITY
11:30 - 11:50
Case Study: City of Mesa - Breaking Down Silos to Deliver a Citizen Centric Mobility Masterplan

Explore how the City of Mesa are breaking down internal silos and consulting with its citizens to create and deliver a mobility strategy that focuses on the individual needs of the city.

  • Change needs to be driven from the top - but CIO buy-in isn't enough. Build a task force to evaluate existing tech capabilities before building a roadmap for future investment
  • Understand citizen engagement techniques (incl. surveying) to understand the real mobility needs of the city. Then learn how to tell stories that sell the benefits (not features) of mobility innovation
  • Grasp how to work with internal stakeholders who aren't transportation specialists to create consensus around the central role of mobility in meeting wider municipal goals

Nate Kelly Chief Digital Officer City of Mesa

Travis Cutright Chief Information Officer City of Mesa

Amy McConnell Transportation Marketing and Communications Specialist City of Mesa

11:50 - 12:10
CASE STUDY: Innovation in Sacramento - How City of Sacramento Are Building New Technology Partnerships

Louis Stewart Chief Innovation Officer City of Sacramento

12:10 - 12:30
SACOG – Introducing Civic Lab: A Regional Accelerator that launches a Smart Mobility Funding & Procurement Strategy

Civic Lab presents cities and counties in the Greater Sacramento region with an avenue to cutting-edge technology and research. The rate of development in the mobility space has forced municipalities and governments to catch up, innovate and partner. See how SACOG are harnessing a design thinking and procurement strategy to initiate new projects but also create a cultural shift in municipal government.

  • Demonstrate the measurable impact of pilot projects and new mobility technologies and how institutionalizing innovation is possible
  • Establish models for pilot testing and procurement that can be executed across cities and towns of varying budget and infrastructure
  • Understand how microtransit projects with local transit providers are being deployed in rural and disadvantaged communities  

Monica Hernandez Director of Innovation & Partnerships Sacramento Area Council of Governments

12:30 - 2:00
LUNCH
2:00 - 2:30
Show Me the Money! From Subsidisation to Sustainable Revenue: The Investment & Business Models Underpinning Mobility Services

Despite some huge valuations and major IPOs, there’s yet to emerge a sustainable long-term business model for monetising mobility services. It’s time for that to change!

  • Look at the financial models underpinning mobility services (from e-hailing to micro mobility). How can operators turn a profit as everyone competes on price to secure market dominance?
  • Understanding the investor mindset: are B2G mobility models investable and what are the required deliverables for sustainable growth?
  • Look to adjacent revenue opportunities (i.e. deliveries, logistics, selling data to 3rd parties) to create a suite of complimentary commercial services

Chon Tang Managing Partner Berkeley SkyDeck Fund

Boris von Bormann Founder & Managing Partner Renu Ventures

Wes Geisenberger Global Solutions Manager Emerging Technology Oracle

Prescott Watson Principal Maniv Mobility

Ray Major Chief Economist SANDAG

Moderator: Tyler Svitak Executive Director Colorado Smart Cities Alliance

THEME 8: AUTONOMOUS VEHICLES & MOBILITY
2:30 - 2:50
CASE STUDY: Changing Human Driver Behaviour to Accommodate Autonomous Vehicles in Austin

Autonomous vehicles present a huge opportunity for all parts of the future mobility ecosystem, but safety presents a continual challenge and obstacle to mass adoption. Planning for and integrating human driver behaviour and adoption into autonomous pilots is essential for their widespread adoption.

  • Outlining the vision for autonomous vehicles in Austin
  • Understanding how the ability to educate and influence customer behaviour to coexist alongside autonomous vehicles is essential for advanced roll out
  • An execution plan to take autonomous vehicles beyond ‘closed-loop’ systems

Jason JonMichael Assistant Director – Smart Mobility City of Austin

2:50 - 3:10
Introducing Cities to Autonomy – The Role of Safety to Community Engagement in Making Autonomous Vehicle Deployment Seamless For Cities

As technology continues to advance, autonomous vehicles are becoming more prevalent and visible on public roads. With a variety of uses cases for these vehicles — including delivery — it’s important for self-driving companies, and both the regulators and residents of the communities they operate in, to understand the processes and decisions that go into entering each new geographic market. 

  • Outline the benefits of driverless delivery for cities and consumers 
  • Understand the importance of working with local and state regulators to ensure testing and deployment is safe and easy for communities 
  • Identify how autonomous vehicles are designed to provide more accessibility, safety and convenience 

Jen Dawson Head of Safety Nuro

THEME 9: SMART PARKING & THE LAST MILE
3:10 - 3:30
Urban Planning & Smart Parking: Solving Congestion and Delivering Revenue

Parking is the most important transportation revenue lever possessed by cities, whilst vehicles searching for available lots rank as one of the principle contributors to traffic congestion within cities. Identify how harnessing parking data can be the key to reducing congestion, increasing curb infrastructure and delivering additional revenue for municipalities.

  • The relationship between the municipality and parking lots to understand vehicle data and typical length of stay to identify the correlation between parking availability and vehicle miles on the road
  • Outline the relationship between parking availability and vehicle miles on the road
  • How the City & County of San Francisco are incentivising new build projects with less available parking to encourage less people to travel by car
  • The relationship between the municipality and parking lots to understand vehicle data and typical length of stay
  • The impact of effective and dynamic curb management on last mile logistics, delivery and congestion

Audrey Harris Transportation Demand Management Performance Lead City & County of San Francisco

3:30 - 3:50
CASE STUDY: Houston-Galveston Livable Centers: Redesigning places so people can live, work, and play with less reliance on their cars.
  • How H-GAC’s Livable Centers study areas reduced an estimated 700,000 single occupancy vehicle trips daily.
  • How the Program tracks study success after publication, proving that planning studies do not sit on shelves.
  • How tools are used in identifying potential project areas, monitoring progress and measuring success within the greater context of the Houston-Galveston region.

Anita Hollmann Principal Planner Houston-Galveston Area Council

Pramod Sambidi Manager Socioeconomic Modelling Houston-Galveston Area Council

4:00
END OF CONFERENCE
Luke James

Luke James

Director
IMPACT>CITIES

UK: +44 (0) 207 375 7589

Email: ljames@impactconf.com

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